Landmines, manmakers, skull crushers, butt blasters, battle rope, boot camp, etc… Many fitness terms sound violent and intimidating. Taking the time to notice what terms in our own practices invoke unnecessary violence is an opportunity to develop language that more accurately describes the actual exercises. Better descriptions = more clarity. Increasing clarity reduces intimidation and clients that are less intimidated are more likely to stick around. Yay retention!
Have you switched up any terms in your practice? What was that experience like?
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